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Colorado's Taste of Ethiopia Festival

One Sheeter

Event info

Event Address

City Park Pavilion and Bandshell

2001 Steele Street

Denver, CO 80205

Event Hours

Sunday, Sept 13

Arrival: 9:00 am

Load-in: 9:00 am - 10:00 am

Check-in Photo (Sent to: 720.734.8725): 10:00 am

Live: 10:00 am - 8:00 pm

Breakdown/ Clean up: 8:00 pm - 9:00 pm

Event Contact

Senait (Primary): 303.9479.902 Nebiyu (Secondary): 303.915.3550

Office Contact:

720.734.8725

Event Description

This is a Special Event and may require additonal assets, please scroll down or click HERE

For this activation, we will be at Colorado's Taste of Ethiopia Festival, the 12th annual celebration presented by the Ethiopian Heritage Foundation at Denver's City Park Pavilion. The free two-day festival brings authentic Ethiopian cuisine, live performances, marketplace vendors, and cultural showcases to the City Park lawn, and celebrates Enkutatash, the Ethiopian New Year. Past years have drawn more than 15,000 attendees. The festival also hosts health, civic, and economic partners with on-site community services and resources, so attendees arrive open to engaging with organizations serving the city.

At our 10x10 booth, we will interact with festival-goers, record their One Effect commitment videos on iPads, and connect them with resources on climate actions they can take. As always, the activation is community-focused, with no sampling or premiums involved.

Parking Info:

Event Tracker URL:

Day 1

iPad Passcode: 0211

Website Password: DenverEvents2026 (Case Sensitive)

Recording Guidelines

Logistics

Logistics: Pickup & Returns
Pickup and returns of the iPads and uniforms are the responsibility of the lead brand ambassador for each event. If you are the lead, this is on you. Plan one trip to Saltbox to grab everything the team needs before the event, and make sure it all gets back afterward.

Pickup location: Saltbox Denver, 4800 Dahlia St, Denver, CO 80216. This is where the lead grabs both the iPads and the uniforms.

Building access: Call Shanna Cronin at 720.443.9793 to get let into the building. Call ahead so she can plan ahead and provide you access to the building.
iPads
Grab them charged.
iPads are charged at Saltbox, so they should be ready to go at pickup. Confirm each one is fully charged before you leave.
Keep them safe. The lead is responsible for the iPads during the shift and for getting them back to Saltbox afterward.
Return them the right way. When you bring iPads back, plug each one in to charge and place it in its correct slot. Do not just set them down. They need to be charging and organized for the next team.
Problems? If an iPad, app, or login is not working, call your manager right away. Do not try to work the event without it.Uniforms


One set per person.
Each team member gets one shirt and one hat only, picked up from Saltbox with the iPads.Return for washing. If a team member is not working another event soon, their shirt comes back to Saltbox so it can be washed and reassigned.Working multiple events? They can hold onto it, but it needs to be washed and ready to go for the next one.Either way, it comes back. The shirts always make it back to Saltbox when events are done, and the lead makes sure that happens.

Assets Needed

10x10 Tent

Tent Weights (40lbs for each leg)

Wagon

Table Cover

8ft Table

iPads (Charged)

Lav microphones

Uniform Shirts

Hats

Stickers (English & Spanish)

White Backpacks w/ Ice Packs

Brand Ambassador Resources

iPad Check Out Form(Lead BA Use Only)Event Recap (Lead BA Use Only)Brand Ambassador FeedbackOOP Report (Prior Approval Required)
Please review before your shift!
Step 1 of 2Step 2 of 2
STREET TEAM ESSENTIALS1 OF 2

Getting
the Shot

1

Watch It Back

Review every video before you submit. Assume the client watches all of them (because she does) and will reject anything that isn't perfect.

2

Full Phrase, Every Time

Confirm they said the whole phrase, word for word, with "I'm" fully captured at the start.

3

Count Down With Your Hand

Use hand signals instead of counting out loud. Your voice in the audio is an automatic reject.

4

Give Them a Beat

Add a one second buffer before they start so nobody jumps the gun.

5

Spread Out

Put space between you and the next team member so their audio doesn't bleed into your shot.

6

Waist Up, Close In

Frame from the waist up and stand closer than feels natural. Closer is better.

City of Denver · Climate Action
STREET TEAM ESSENTIALS2 OF 2

On the
Ground

1

Standing or Sitting Only

No videos of anyone lying down. They can't be used.

2

Use Good Judgment

Don't film anyone who is visibly unhoused or in distress. Participants should be clear headed and appropriately dressed.

3

Sticker for Everyone

Every single participant gets a sticker. No exceptions.

4

Push the QR Code

Direct people to scan. Don't wait for them to ask.

5

Keep the iPads Cool

Use the backpacks and ice packs between captures and out of direct sunlight.

Questions? Text 720.734.8725